The Super Bowl is the only television show where viewers are highly tuned in to the commercials, often more so than the actual football game itself or the halftime show!
This year’s game featured 30-second spots that cost approximately $8,000,000 each according to FOX. The best spots in this year’s game, in our estimation, were all comedic themed spots. Those included spots by Little Caesars, Mountain Dew, Uber Eats and Stella Artois.
And our winner is……
“This was a toughie, but my top choice was the Stella Artois spot called ‘The Other David’ starring David Beckham and Matt Damon. It was a hilariously funny spot that brought two stars together as long lost brothers”, said The PM Group’s CEO and Founder, Bob Wills.
“Advertising agencies are always challenged to bring stellar work to their creative development and the Super Bowl is the place to showcase such work,” stated The PM Group’s President and Chief Operating Officer, Fran Yanity.
You can watch the Stella Artois spot here.
About The PM Group: Since 1988, The PM Group has been one of top advertising agencies in Texas with annual revenues over $55,000,000. Founded by CEO | Media Director, Bob Wills, the San Antonio-based agency has represented clients across numerous verticals and industries including financial, casual dining and delivery, cultural institutions, home services, sports marketing, entertainment, automotive, legal services, nonprofit organizations, and more. Over the past five years, The PM Group has continued to grow organically through the addition of new clients and by expanding current clients’ marketing efforts. Additionally, the agency continues its renown legacy of charitable giving with each consecutive year outpacing the prior in terms of actual dollars raised and the number of charitable recipients. The PM Group now raises over $2M annually, with the agency’s 10-year total surpassing $17 million dollars. In addition to the primary San Antonio, Texas office, the agency has remote offices in Arizona, Oklahoma, Massachusetts and Virginia.