We have been fortunate over the years to have earned a good reputation with marketing sports franchises. From award-winning television commercials created for the San Antonio Spurs and Rampage Hockey, to campaigns for the WNBA Silver Stars, there’s not much we haven’t tackled. Today we’re proud to announce that The PM Group will be representing another icon in sports, Team Express, with strategic planning, advertising, creative and media buying for their retail business.
Team Express is a distributor of sporting goods and athletic equipment, footwear and apparel. They have a thriving internet and on-line catalog business but The PM Group has been hired to help draw people to their brick and mortar retail store in San Antonio, TX.
The company started in 1990 has been dedicated to providing fanatical baseball, softball and football customers with incredible service and ease of shopping. Their audience is defined as the serious consumer and team athletes who demand the best performance products at reasonable prices. They pride themselves on having the most knowledgeable customer service team and the broadest selection of sports equipment products in the world.
The first assignment for Team Express is a television and radio campaign that will show how those that are serious about their game are serious about coming to Team Express for the right equipment and the right advice. The television will be shot and edited by The PM Group’s sister company Quarter Moon Productions.